Footage Foundation launches global campaign to end gender-based violence and achieve Sustainable Development Goals - Read our Press Release

PR Newswire

NEW YORK, April 28, 2016

NEW YORK, April 28, 2016 - On Tuesday May 10th, Footage Foundation begins a 10 day campaign with the release of a short documentary about its Girl-talk-Girl program (Mobile Digital Storytelling and Gender-based Violence from New York to St. Petersburg, Russia). Through Footage's website and its platform on CauseVox, the campaign will raise awareness of the power of storytelling, connection, and empathy in ending violence against women, and will call for action to support the expansion of Girl-talk-Girl to more communities, including refugees in Europe.

Backed by rigorous research, the methods of Girl-talk-Girl advance the United Nations' Sustainable Development Goals (SDGs), notably gender equality, by targeting Footage'sDrivers of Change. These Drivers are objectives for Footage's programs, and catalyze SDG-aligned sustainable transformations within individuals and their communities; they work together through grassroots movements with compassion and empathy at their core. In Girl-talk-Girl, participants bravely reconstruct their experiences with gender-based violence through digital storytelling and share their stories with others, by so doing they form a network of compassion and empathy, as well as a mutual goal of eradicating gender inequality on a local and global scale.

With countless girls and young women seeking safe passage and refuge throughoutEurope as they flee conflict in Syria, the need to recognize to their voices, using innovative approaches to engender altruism and empathy, is immediate. The same urgency extends to girls and women who are susceptible to violence in all parts of the world. Globally at least 1 in 3 women will be subject to violence in their lives. Through the upcoming campaign, Footage is asking the global community, including individuals, and the public and private sectors, to help it expand its reach as it aims to continue its work with, and give voice, to the world's most unheard girls and young women.

Footage designs impactful, sustainable programs that use local technology and expressive multimedia tools to bring the underrepresented voices and experiences of young people, particularly young women, into conversations on the world's most challenging issues.